Mobile vs Desktop Optimization

Mobile vs Desktop Optimization

What is a Mobile Optimized Site? Many of the fundamental optimization elements of mobile SEO are identical to desktop such as good rich content, natural backlinks and relevant keyword optimization. However, there are a number of techniques that are used to strengthen...
New Features for Google AdWords

New Features for Google AdWords

As of July 27th 2016, the Google AdWords Editor is offering some new and exciting features for all their advertisers worldwide. My favorite has to be ETA (expanded text ads) and mobile app engagement ads. Other features include import/export and simultaneous posting...
Mobile vs Desktop Search Results

Mobile vs Desktop Search Results

When asked what the characteristic distinctions between Mobile and Desktop search results, there are a bunch of little divergences that come to mind, but we’ll cover three main subjects today. Because mobile user searches are headed to top those of desktop, the...
Just Say No to Duplicate Content

Just Say No to Duplicate Content

What is this Duplicate Content Thingy You Speak Of? Duplicate content is basically the republication of your text content somewhere else on the Internet. If any of the text on your site is copied and appears anywhere else – even if it’s only a paragraph or...