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What Are Google Ad Extensions & Why Are They Important?
Google Ad Extensions are enhancements you can add to your search results advertisement. While you most likely won’t be able to use every single one, there are bound to be a good four or five that will make your ad stand out. Something to keep in mind is that Google...
Advertising Highlights from Google Marketing Live 2019
There were several exciting announcements that came out at the Google Marketing Live 2019 event mid-May and we wanted to share some of the newest ad and platform innovations they discussed. Gallery Ads One of the more exciting announcements, for me, would have to be...
Web Design & SEO Considerations When Building a Website
What is SEO in web design? Everyone has high hopes that their beautiful shiny new website will bring in tons of traffic. Although most businesses are savvy enough to understand that search engine optimization of the site is essential, many don’t realize that SEO...