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Understanding the Marketing Funnel and Creating an Effective Campaign Around It
While trends are constantly evolving, one thing that remains an effective way to craft a campaign that not only brings brand awareness but also transactions is the marketing funnel. Some businesses are shying away from the concept of the marketing funnel as it seems...
Understanding the Importance of Consumer Communication
In this day and age, it should come to almost no surprise that marketing is constantly evolving and largely due to the advancement of tech. Because of this, it is crucial for brands to be aware that while reaching out to consumers is getting easier with the developing...
What Is An About Page And Do I Need One?
If you are stuck wondering what is an about page, the more important question you should be focusing on is actually what it is not. For example, an about page is not the place to share your life’s story. Whether you are an individual or a team of individuals, the...