As we all have spent the last couple of months attempting to adjust to the new normal, it comes as no surprise that a lot of businesses have been suffering during this time. And while most companies’ first response is to scale back drastically on their marketing...
Creating the secret sauce that builds a successful online presence is no easy feat, but finding the right online marketing strategy that makes the most sense for your business is a good starting point. Internet marketing is made up of a bunch of different channels to...
Often used interchangeably, there has been some confusion out there as to what “digital marketing” vs “social media marketing” actually means. If you don’t have a clear understanding, this ultimately can be putting your business at a disadvantage. So what’s really the...
Looking to incorporate the “work smarter, not harder” mantra into your 2020 marketing strategy? While the advancement of automation has drastically reduced time spent sharing a message with customers, it can take away from the actual connection that your message was...
While the Hawaii real estate industry as a whole has had some interesting ups and downs over the years, it has been steadily increasing. And so has the competition! In this day and age, home buyers tend to do a lot of their research online before involving a pro but...